Design de Serviços BR

Bad execution IS bad redesign.

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Service Stop Motion

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GymPact gives a nice twist to training schedules

I’m not really sure if this would work out (he he), but I really like the way that GymPact turns things on its head and finds a way to motivate you to be active at the gym. It adds a new twist to the social, co-production, collaborative service direction. Some years ago we did some [...]

Sony saved by Services?

I just came over this graph from the splatf blog (link) showing how consumer electronics stands for a huge amount of sales at Sony, but generally, little or no profit. In fact is regularly goes into the red. However, services, although not generating as much income as consumer, are more regularly in the black. Sony [...]

Experiences as gifts

As it is the season to give, and most notably the season to give things, I was surprised to see the number and range of experiences as gifts available on the market this year. I have seen them before as up-and-coming gifts, but this year there seem to be more of them, and greater interest. [...]